Content director, strategist and growth partner to founders, coaches and experts. I plan your content, direct it, manage your social channels and edit the videos. One person who owns the whole system.
I am a creative director and content strategist, and I have helped multiple personal brands scale on social media. Not just editing. I decide what gets made, why it gets made, and how it turns attention into clients.
My work runs the full chain: content pillars and strategy, scripting and hooks, directing your filming, editing long and short form, packaging with thumbnails and titles, scheduling, and channel management across YouTube, Instagram and TikTok.
I work with you directly as an individual. For heavier editing volume I bring in trusted editors I have worked with for years, while I stay your single point of contact and quality filter on every deliverable.
If you are a founder or expert who wants content to actually produce leads, not just views, that is exactly what I build.
Every service works on its own. Together they compound. Click "Hire Me" and tell me which of these you want.
The plan before the camera turns on. Positioning, content pillars, funnel design and a calendar built around your offer.
Scripts engineered to hold attention. Hook, proof, value, one call to action. Written for retention, not for applause.
I direct your filming remotely. Setup, delivery, b-roll shot lists and retakes, so raw footage arrives usable the first time.
Long form YouTube, short form Reels, Shorts and TikTok, podcast episodes and video ads. Retention first editing.
Thumbnails, titles and descriptions that earn the click. The difference between a good video and a video that gets watched.
I run the accounts. Scheduling, publishing, comment strategy and monthly reporting across YouTube, Instagram and TikTok.
Outcomes from personal brands I have directed, strategized and produced for. Cards marked Blueprint are the niche benchmarks I reverse engineer and model winning formats from.

Galactic Center
The First Class Citizen
Royal Wharf Clinic
I Missed Me Podcast

SmartClick
Rainmakers

DataCose
Expanded
SparkSocial



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Video Post-Production from the University of Colorado Boulder, Video Production from the University of Edinburgh, and Marketing and Communications from IBMI.
Average response time of 4 to 8 hours. Weekly updates, transparent progress and no chasing required.
We map your offer, audience and goals. I audit what you have published and where the gaps are.
You get a content plan: pillars, formats, calendar and the funnel from views to booked calls.
I script, direct your filming, edit and package. You show up, record and approve.
Publishing, iteration and monthly reporting. We double down on what the data says works.
Send me an invite on Upwork with a note about your goals. I reply within hours with an honest take on whether I can help and exactly how I would approach it.
Hire Me on Upwork